As inflation continues, customers are less eager to buy organic products. One natural foods retailer has shown potential after battling with sales.
Sprouts Farmers Market recorded a 5% sales gain in the second quarter of the year.
The natural grocery company has announced two closures in California owing to underperformance and a 10% drop in sales last year.
The chain has 378 outlets, closing 15 this year.
The supermarket's recent marketing campaign has paid off, but it remains worried about the economy.
We're cautiously hopeful that we can effectively manage the rest of the year in these inflationary circumstances while advancing our long-term plan, which is underpinned by our solid cash creation.
Grab-and-go and deli goods have boosted Sprouts' sales. Dairy and pastry also grew. Online sales rose 15% this quarter.
Sprouts isn't the only supermarket chain doing well. Albertsons runs over 2,200 locations, including Safeway, Vons, Jewel-Osco, and Acme.
Albertsons suffered a series of slumps, including a 10% sales decrease a year ago, and all of its Florida shops were auctioned off in 2016.