What should a chicken wing chain do about soaring bone-in wing prices? Pizza?
In 2021, bone-in wings rose 84% year-over-year to $3.22 a pound.
According to the July Consumer Price Index from the Bureau of Labor Statistics, chicken prices rose over 18% and food expenditures rose 11%, the largest rise since May 1979.
Buffalo Wild Wings, noted for its bone-in chicken wings, has a cheesy solution. The company added pizza to its happy hour menu on Wednesday.
It's topped with boneless wings, because this is Buffalo Wild Wings, but they're from chicken breast, which is cheaper.
Buffalo Boneless Bar Pizza and Honey BBQ Boneless Bar Pizza are available (honey bbq sauce, mozzarella, cheddar jack cheese, pickled hot peppers, green onions and boneless wings). $9.99 pizza.
Buffalo Wild Wings continuously seeks new ways to surprise visitors.
It's time for football season's peak pizza-eating. Last year's Super Bowl included 12.5 million pizzas and 1.42 billion wings.
The pizzas are offered at more than 1,200 BWW outlets worldwide. Bird Dawgs are hot dog-shaped snacks stuffed with chicken tenders.